Stellar Coffee Co is an individually-owned craft coffee shop in San Marcos, Texas. Operating under the slogan, “Be a Good Human,” the shop focuses on taking care of people through sustainability and culture, creating a space to foster relationships for locals and newcomers alike.

Project Details

Scope: Brand Identity Refresh

Role: Brand Identity Refresh

Brand Identity

This brand refresh retains core elements from the initial brand: clean, minimal, typographically-driven. By elevating and streamlining brand elements, Stellar Coffee Co becomes easily recognizable across all new touchpoints. Handcrafted yet elegant, the brand identity speaks to Stellar’s coffee expertise, where each beverage is carefully crafted and honed for each customer. There’s something for everyone here, and these four walls serve as a canvas for flourishing relationships, conversation, and community.


© 2020  Lauren Henderson